SAP CRM – Clients Management

SAP CRM enables the company with a solution of integrated management, which allows the planning, management and execution of every activity related to the marketing, sales and customer service areas. Through some key functions that act as contact points, namely the Interaction Centre, the Web Channel (e-commerce) and Mobile Applications (sales) and other specificities, it allows the continuous monitoring and the management of the clients’ demands and needs, promoting their loyalty to the organization.